A play with words and a sketch on my kitchen’s white board.
Gr8fool was originally created for fun to brand one of my first “foolish” adventures in September 2017, when I faced a number of fears, whilst embracing a new passion for riding my motorbike, a gorgeous Harley Davidson 883N Iron, named HeiD.
HeiD and I undertook an epic 6-day bike ride from my base in London to my birthtown in Italy (Asolo, Treviso), North of Venice.
A 1500km-long transformational experience! More on it here: BLOG.
The name Gr8FooL was inspired by my regular practice of Gratitude and my approach to life as a Great Fool. Playing with life thankfully and in a smart way.
The infinity 8 emphasises the infinite thanks I feel for everything that I am, that I have and all the opportunities experienced and still to come. Forever grateful.
The reference to Fool represents some of my key values in life: Freedom, Joy, Travels and Adventure. A Fool also loves “entertaining” , and in my case I try to do so through inspiration. To some, this word may have negative connotations, however to me being “foolish” means being free to be and express your true Self, embracing your uniqueness, even if that may appear crazy to others, daring to try the things people say cannot be done; step away from conventional to challenge yourself forward; following your dreams, regardless of how mad that may seem.
A Fool knows no limits!
Stay Hungry. Stay Foolish – Steve Jobs.
Since that epic bike ride, I quit my corporate job of 16 years, qualified as a certified Coach and I continue to serve as a Freedom Coach and explore freedom through travels, adventures and other challenges.